How one “unicorn” transformed Colombia’s delivery ecosystem
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Read about the evolution of Merqueo, an e-commerce platform that combines the functions of Amazon and Instacart, and more generally how the logistics infrastructure in Columbia has undergone radical change in the past few years. The company's explosive growth during the pandemic and its tie-ups with the government points to its rapid infrastructuralization as a (private-owned) essential public service. Interestingly, unlike Rappi, the platform maintains a part of its delivery workers as employees and pays warehouse operators 13% over the minimum wage.